90210 Plot Desperately Being Kept Under Wraps
Frank Ockenfels/The CW
Bosses over at the famous zip code are trying desperately to keep the public from getting ideas.

CW chiefs have refused to air any footage of the new spin-off of Beverly Hills, 90210 before its scheduled September 2 release.

Critics, too, have been forbidden to review the program and no advance screenings have been planned prior to its airing on TV.

CW has released a statement saying, "The CW and our studio partner CBS Paramount Network Television have made the strategic marketing decision not to screen '90210' for any media in advance of its premiere.

"We're not hiding anything. ... simply keeping a lid on '90210' until 9.02, riding the curiosity and anticipation into premiere night, and letting all our constituents see it at the same time."

In recent weeks, Beverly Hills, 90210 has been hit by controversy after Tori Spelling announced she isn’t joining her old peers due to an alleged misunderstanding over her pay.

Original stars Shannen Doherty and Jennie Garth will be reprising the roles that led them to fame’s door.

Maybe the bosses will keep it so super secret that 90210 will never air, but of course, we couldn’t be that lucky.